gyanibharat.com
Login/Signup
Sale!
Awaiting product image

New IGNOU MMPM-09 Help Book Retail Management in English – MBAMM Marketing Management Latest Edition Guide and Study Material.

Original price was: ₹250.00.Current price is: ₹150.00.

& Free Shipping
Category:
Guaranteed Safe Checkout

Block 1 – Introduction to Retail Management
An Overview of Retail Sector
Concepts of Retailing
Retail Environment

Block 2 – Retail Planning and Formats
Strategic Retail Planning Process
Models of Retailing
Based on Ownership
Store and Non-Store Based Retail Formats

Block 3 – Retail Mix Strategies
Retail Location Strategy
Retail Product Mix and Merchandise Strategy
Retail Pricing Strategy
Retail Communication Mix Strategy
Physical Evidence

Block 4 – Retail Operations Management
Managing Store Operations
Sourcing and Inventory Management
Managing People and Processes
Customer Relationship Management

Weight 210 g
Dimensions 21 × 15 × 1 cm

Reviews

There are no reviews yet.

Be the first to review “New IGNOU MMPM-09 Help Book Retail Management in English – MBAMM Marketing Management Latest Edition Guide and Study Material.”

Your email address will not be published. Required fields are marked *

Related products

Scroll to Top