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IGNOU MMPC-16 Help Book International Business Management in English – MBAOM Management Latest Edition Guide and Study Material.

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Block 1 – Introduction to International Business
Dynamics of International Business
Globalisation and Evolving Paradigm
International Business Environment: An Overview

Block 2 – International Trade
Trade Theories
WTO Agreements
Regional Trade Blocs

Block 3 – Strategies of International Business
International Entry Strategies
Organisational Structures
Strategic Alliances

Block 4 – International Business Functions
International Marketing
International Finance
International Operations & Logistics
International Human Resource Management

Weight 179 g
Dimensions 21 × 15 × 1 cm

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