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IGNOU MMPC-15 Help Book Research Methodology for Management Decisions in English – MBAOM Management Latest Edition Guide and Study Material.

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Block 1 – Introduction to Research Methodology
Research Methodology: An Overview
Steps for Research Process
Research Designs

Block 2 – Data Collection and Measurement
Methods and Techniques of Data Collection
Attitude Measurement and Scales
Questionnaire Designing
Sampling and Sampling Designs

Block 3 – Data Presentation and Analysis
Data Processing
Statistical Analysis and Interpretation of Data: Nonparametric
Multivariate Analysis of Data

Block 4 – Report Writing and Presentation
Ethics in Research
Substance of Reports
Formats of Reports
Presentation of a Report

Weight 218 g
Dimensions 21 × 15 × 1 cm

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