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New IGNOU BCOS-186 Help Book Personal Selling and Salesmanship in English – BBA Commerce Latest Edition Guide and Study Material.

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Block 1 – Personal Selling and Sales Management
Introduction to Personal Selling
Salesmanship
Sales Management
Sales Force Management

Block 2 – Newing Motives and Sales Force Motivation
Newing Motives
Newer Behaviour
Sales Force Motivation

Block 3 – Selling Process
Sales Process
Sales Presentation and Demonstration
Concluding Sales

Block 4 – Sales Report, Ethics and Career Opportunities
Report and Documents in Sales
Ethics in Selling
Skills for Salesperson
Career Opportunities in Personal Selling

Weight 211 g
Dimensions 21 × 15 × 1 cm

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