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New IGNOU MMPC-17 Help Book Advanced Strategic Management in English – MBAMM Management Latest Edition Guide and Study Material.

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Block 1 – Introduction to Corporate Management
Corporate Management: An Overview
Corporate Policy

Block 2 – Corporate Level Growth Strategy
Intensive Growth Strategies
Integration and Diversification Growth Strategies
Strategic Alliances

Block 3 – International Strategy
Internationalization Process
Evaluation of Market and Risk Assessment
Entry into the International Markets

Block 4 – Strategic Enablers
IT and Strategy
Technology and R&D
Knowledge Management
Innovation

Weight 216 g
Dimensions 21 × 15 × 1 cm

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